Jennifer Obert is the Executive Director of the Women’s ECommerce Association, International (www.WECAI.org). As the Executive Director, her responsibilities include administration and public relations.  She has been involved in e-commerce and technology for the past four years as the webgoddess for three other sites owned by Heidi Richards, Founder & CEO of WECAI.org.  They include www.EdenFlorist.com, www.HeidiRichards.com and www.WUNPublications.com. Along with her full-time job working for these companies, she is a licensed aesthetician running her own part-time business, Facials to You™.   

Before working in her present capacity, Jennifer was Marketing Manager for the Concert Association in Miami, FL, and worked as Assistant Marketing Manager for the Florida Philharmonic prior to that. In addition to her administrative responsibilities, Jennifer represents WECAI.org and the other companies in the community.  She works closely with the media promoting the above.  Her responsibilities with WUN Publications also include editing several e-zines (Self-Marketing News, Creating A Legacy, PetalsNCents and Ramblin’ Rose) as well as all the other resources that are produced, two of which have won the prestigious Communicators Award.

She has been an active supporter of the community since she was 14 years old, volunteering her time and talent to the American Business Women’s Association, The Women’s Chamber of Commerce, the American Cancer Society and several other business organizations in South Florida. 

Jennifer is married to Henry and they have two small children – Devon (age three) and Madison (age three months).

“I am looking forward to serving the members of WECAI as their Executive Director. WECAI is very promising in helping us succeed on the Internet; I am very excited to be a part of such a wonderful organization!”