New WECAI.org Website supports Women in Ecommerce and improves visitor accessibility and use-ability.   

August 21, 2016

Fort Lauderdale,(Aug 21, 2016) – Women in Ecommerce today launched its redesigned website, www.WECAI.org  in order to enhance the organization’s digital presence, the Florida Board of Advisors and volunteers worked toward creating a more unique experience within the membership dashboard to the front-end experienced by members and users.

“Members have been the core of our organization for more than 15 years years,” Heidi Richards Mooney says, so we designed the new site with their needs in mind. We had three main goals when planning the new website. The number one goal: to create a more enhanced member portal and dashboard to provide members with more easily accessible tools and resources. The second goal: to give visitors a more aesthetically appealing, contemporary design. The overarching goal: to provide a more engaging user experience and enhanced navigation to help our audience easily find the information they need.”

Improved Member Experience

With this new website launch, Women in Ecommerce will strengthen the user experience for members by delivering tools that enhance their skills, their reach, their productivity, and grow their business. To help educate and engage our members,, the new site provides rich content, expert provided tips, how-to videos, an enhanced library of digital documents including video and audio tutorials, downloadable ebooks, special reports and checklists, ecourses and more.

The launch is being promoted through our social media following, media releases, guest blog appearances, guest podcast opportunities and more. The campaign is being launched with several free promotions including a 7-day autoresponder challenge, membership discounts and more.

About Women in Ecommerce™:

Since 2001, Women in Ecommerce™ has been helping women do business on the web by providing educational events, seminars, webinars, conferences and teleclasses via our website and social media platforms. We have a diverse membership of women from all walks of life representing 54 countries worldwide. Our members are work-from-home moms, professionals, educators, etailers, retail businesses, direct sales representatives, affiliate marketers, online sales professionals, auction site sellers and resellers, web designers, and a variety of other service providers and technology experts.

For women interested in learning how to effectively manage their time on social media and do MORE business on the web, visit the Women in Ecommerce™ website at www.WECAI.org today!