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8 Ways to Establish Authority in Writing Web Copy

8 Ways to Establish Authority in Writing Web Copy

by Heidi Richards Mooney | Oct 6, 2015 | BLOG, Content, Writing

One of the goals a writer has in copywriting is to convince the reader.  And that holds true whether the writer is writing for print or the web. Good, authoritative copy is very easy for readers to trust because it sounds more honest and caters to their wants, needs,...

5 Benefits of a Digital Product Business

by Heidi Richards Mooney | May 1, 2015 | BLOG, Content

The Passive, Profitable Business of Digital Products If you’re looking for a business model that allows you to generate genuinely passive income and to make a lot of money in the process, then a digital product business might just be right for you. Digital...

How Blogging Can Be Profitable to Small Business

by Heidi Richards Mooney | Apr 20, 2015 | BLOG, Blog resources, Content, Wordpress

Blogging is considered a highly effective marketing tool. You can easily create awareness of your product and get clients and customers to interact with each other. In addition to customers, to those who are relatively new to your product, blogging provides a platform...

Four MORE Linking Strategy Tips

by Heidi Richards Mooney | Apr 8, 2015 | BLOG, Content, Search Engine Optimization

In a previous post we talked about How to increase your Websites Link Popularity For Better Search Engine Results… Here are Four more tips to make sure your linking strategy is successful: #1. Set up a schedule to check your ranking in search engines frequently to see...

How to Start Your Own Blog in Less than 60 Minutes

by Heidi Richards Mooney | Mar 24, 2015 | BLOG, Content

Creating a blog is nothing that you need to be afraid of. With a simple blog, there is no elaborate planning required. However, there are a few things you will need to know before getting started and then decide upon. Most blogging service providers give you a lot of...

The Secrets to Creating Endless Streams of Content

by Heidi Richards Mooney | Dec 17, 2014 | BLOG, Content

The first thing you must do when trying to create content ideas is to understand the purpose of the content you’re creating, what your goal for each piece of content is, and why you’re creating it. If you don’t know why you’ve created a...
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