by Heidi Richards | Jan 12, 2023 | Articles, BLOG, Content, Social Media
There is a lot of discussion about hashtags and their use. The truth is, a hashtag is just a keyword phrase spelled out without spaces, with a hashtag (#) in front of it (called the pound symbol in the US). The point of using hashtags is to attract your audience,...
by Heidi Richards | Jun 22, 2022 | Articles, BLOG, Content, Web Design & Promotion
Attracting your dream clients comes down to knowing your value, knowing who needs it, and communicating your value with the people who need it in a genuine and intelligent way. This starts with writing your about page. Your about page needs to focus on who your ideal...
by Heidi Richards | Jan 28, 2022 | Articles, BLOG, Content, Web Design & Promotion
As you work to create and market your website there are a few things you want to avoid for websites that are specifically service based websites. If you’re marketing your website to promote your service based business these are the last things you want on your...
by Heidi Richards | Jul 19, 2021 | Articles, BLOG, Content, Copywriting
One of the best ways you can leverage the financial power of content marketing is not actually in the act of crafting content to market something you offer. Rather, it’s all about content marketing a good or service offered by other people and then sitting back while...
by Guest Writer | Mar 26, 2021 | Articles, Content, Internet Marketing
Businesses have suffered tremendously during this pandemic; many have collapsed whilst others have managed to stay afloat, but they are now in desperate need of strategies to survive. Many have shifted their focus to expand globally. Having a functional website, with...