by Heidi Richards Mooney | Sep 17, 2018 | BLOG, Email Marketing, Marketing, Search Engine Optimization, Social Media
Internet marketing is the process of promoting a business or brand and its products or services over the internet using tools to deliver promotional marketing messages to a targeted audience. Internet marketing encompasses a range of marketing tactics and strategies...
by Heidi Richards Mooney | Nov 15, 2017 | BLOG, Email Marketing
We touched a little at the end of yesterday’s blog post on the whole idea of moving forward and continuing to improve our email marketing game plan. Trust me, there’s always room for improvement, for anyone, including me. While an audit like this is a great way to...
by Heidi Richards Mooney | Nov 14, 2017 | BLOG, Email Marketing, Marketing
In the last blog post, we looked at the messages in the auto-responder sequence to make sure they are serving our audience. Today we’re going to go through that list again, but this time we’re making sure they also serve us and help us make money. Remember what I...
by Heidi Richards Mooney | Nov 12, 2017 | BLOG, Email Marketing
Today it’s time to rework the welcome email. I have yet to come across one that couldn’t use some improvement. More often than not, we write it up quickly during the process of setting up our list and then never look at it again. That’s really a shame, because it is...
by Heidi Richards Mooney | Feb 14, 2017 | BLOG, Business, Content, Internet Marketing, Social Media
While some people love technology and are wooed by gizmos galore, the average business owner is much more practical. They aren’t going to plunk down money on a website if they already have one. Even if you explain that what they have is a static website,...
