by Heidi Richards Mooney | Dec 8, 2020 | Affiliate Marketing, BLOG, Business, Online Business
Reviews are a superb form of content for affiliate marketers to produce. By design, they offer benefit to a prospect and they’re a natural piece to include links to the affiliate product’s sales page.However, in order to write a review that actually motivates click...
by Heidi Richards Mooney | Sep 19, 2020 | Article Marketing, BLOG, Blogging, Content, Copywriting
Give Stuff Away Freebies, lead magnets, tripwires, ethical bribes, opt-ins, and so forth can be lucrative ways to collect email addresses from your audience so that you can market to them via email. When you give away small things to help them accomplish their goals,...
by Heidi Richards Mooney | Sep 19, 2020 | Article Marketing, BLOG, Blogging, Content, Copywriting
Blogging is an effective way to expand your business, attract more clients, and maintain relationships with your current customers. But, how do you make your blog visitors into loyal followers? It really boils down to posting relevant content and finding ways to...
by Heidi Richards Mooney | Sep 5, 2020 | Article Marketing, Articles, BLOG, Content, Copywriting
When you first started your content marketing business, chances are you had no trouble coming up with content ideas. But as you continually put out content, you’ll at some point hit a wall where you’ll start to have trouble coming up with new content...
by Heidi Richards Mooney | Aug 26, 2020 | BLOG, Content
Every time you create something, whether it’s for a client, a project bid, a new marketing endeavor, or even just for fun… you’re planting the seeds for hundreds of web articles. Why you should repurpose content: creating ways to reuse content you...
by Heidi Richards Mooney | Aug 21, 2020 | BLOG, Marketing, Online Business, Online Selling
One question I am asked all the time from my readers is what is a sales funnel and why is it important to have one? I guess that’s really two questions but they go hand in hand so I’ll tackle answering them together. A sales funnel is a pathway through which you guide...