by Heidi Richards Mooney | Aug 7, 2016 | BLOG, Content
Structuring your content is crucial when you are writing for others to read. It must be written to the audience in a style that is at the level they would want to read and can easily understand. And unless you are writing a novel or textbook it should also be easy to...
by Heidi Richards Mooney | Jul 31, 2016 | BLOG, Email Marketing, Social Media
The biggest challenge for email marketers is to build a cost effective list. This is because at least thirty percent of the email addresses change on most lists. Therefore, marketers have to go for a more aggressive approach in order to expand the list and to get more...
by Heidi Richards Mooney | Jul 27, 2016 | BLOG, Featured Member, Member of the Month, Membership
Meet Donna Kim-Brand, a lifetime member since 2011. Donna Kim-Brand works internationally teaching, coaching and facilitating visionary senior leaders, entrepreneurial business owners, teachers and students to develop and apply ‘Game Changer Thinking’. This includes...
by Heidi Richards Mooney | Jul 25, 2016 | BLOG, Business, Search Engine Optimization, Social Media
If you are out and about and looking for something to do nearby, a quick search on your smartphone will yield plenty of results. Research from Google has shown that there has been a 34X increase in “near me” searches since 2011. This popular search has also nearly...
by Heidi Richards Mooney | Jun 24, 2016 | BLOG, Content, Copywriting, Social Media
Before you begin writing anything, it is important to understand the writing process. Writing is more than just putting words on paper. It takes thought and planning to produce quality content, and having quality content is more than important…it’s imperative! Never...
by Heidi Richards Mooney | Jun 19, 2016 | BLOG, Social Media, Writing
According to Wikipedia, an anthology is a collection of literary works chosen by the compiler. Diciionary.com defines anthology as “a book or other collection of selected writings by various authors, usually in the same literary form, of the same period, or on the...