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How to Structure Your Content for Optimum Results in Search and for Visitors

How to Structure Your Content for Optimum Results in Search and for Visitors

by Heidi Richards Mooney | Aug 7, 2016 | BLOG, Content

Structuring your content is crucial when you are writing for others to read. It must be written to the audience in a style that is at the level they would want to read and can easily understand. And unless you are writing a novel or textbook it should also be easy to...
Building Your Permission-Based Email List

Building Your Permission-Based Email List

by Heidi Richards Mooney | Jul 31, 2016 | BLOG, Email Marketing, Social Media

The biggest challenge for email marketers is to build a cost effective list. This is because at least thirty percent of the email addresses change on most lists. Therefore, marketers have to go for a more aggressive approach in order to expand the list and to get more...
Meet Featured Member Donna Kim-Brand

Meet Featured Member Donna Kim-Brand

by Heidi Richards Mooney | Jul 27, 2016 | BLOG, Featured Member, Member of the Month, Membership

Meet Donna Kim-Brand, a lifetime member since 2011. Donna Kim-Brand works internationally teaching, coaching and facilitating visionary senior leaders, entrepreneurial business owners, teachers and students to develop and apply ‘Game Changer Thinking’. This includes...

“Near Me” Online Searches Continue to Soar

by Heidi Richards Mooney | Jul 25, 2016 | BLOG, Business, Search Engine Optimization, Social Media

If you are out and about and looking for something to do nearby, a quick search on your smartphone will yield plenty of results. Research from Google has shown that there has been a 34X increase in “near me” searches since 2011. This popular search has also nearly...
Writing Content – 5 tips to Write Better Blog Posts

Writing Content – 5 tips to Write Better Blog Posts

by Heidi Richards Mooney | Jun 24, 2016 | BLOG, Content, Copywriting, Social Media

Before you begin writing anything, it is important to understand the writing process. Writing is more than just putting words on paper. It takes thought and planning to produce quality content, and having quality content is more than important…it’s imperative! Never...
Be a Published Author – 7 REASONS TO CONTRIBUTE TO AN ANTHOLOGY

Be a Published Author – 7 REASONS TO CONTRIBUTE TO AN ANTHOLOGY

by Heidi Richards Mooney | Jun 19, 2016 | BLOG, Social Media, Writing

According to Wikipedia, an anthology is a collection of literary works chosen by the compiler. Diciionary.com defines anthology as “a book or other collection of selected writings by various authors, usually in the same literary form, of the same period, or on the...
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