by Heidi Richards Mooney | Sep 2, 2016 | Email Marketing, Social Media
If you are new to list building, you may not understand why everyone gives something away for free in exchange for joining their list. You may be concerned that building a list of “freebie seekers” will lead to poor sales and profits. By the way, that is a...
by Heidi Richards Mooney | Aug 16, 2016 | BLOG, Social Media
In today’s world where people turn to the Internet for information, purchases and entertainment, your website or blog is the lifeblood of your business. You might spend hours each week or month making sure that your visitors have the best possible experience, so when...
by Heidi Richards Mooney | Jul 31, 2016 | BLOG, Email Marketing, Social Media
The biggest challenge for email marketers is to build a cost effective list. This is because at least thirty percent of the email addresses change on most lists. Therefore, marketers have to go for a more aggressive approach in order to expand the list and to get more...
by Heidi Richards Mooney | Jul 25, 2016 | BLOG, Business, Search Engine Optimization, Social Media
If you are out and about and looking for something to do nearby, a quick search on your smartphone will yield plenty of results. Research from Google has shown that there has been a 34X increase in “near me” searches since 2011. This popular search has also nearly...
by Heidi Richards Mooney | Jun 24, 2016 | BLOG, Content, Copywriting, Social Media
Before you begin writing anything, it is important to understand the writing process. Writing is more than just putting words on paper. It takes thought and planning to produce quality content, and having quality content is more than important…it’s imperative! Never...
by Heidi Richards Mooney | Jun 19, 2016 | BLOG, Social Media, Writing
According to Wikipedia, an anthology is a collection of literary works chosen by the compiler. Diciionary.com defines anthology as “a book or other collection of selected writings by various authors, usually in the same literary form, of the same period, or on the...