by Heidi Richards Mooney | Nov 14, 2017 | BLOG, Email Marketing, Marketing
In the last blog post, we looked at the messages in the auto-responder sequence to make sure they are serving our audience. Today we’re going to go through that list again, but this time we’re making sure they also serve us and help us make money. Remember what I...
by Heidi Richards Mooney | Nov 13, 2017 | BLOG, Email Marketing, Lead Generation
We started to audit our auto-responder email messages yesterday by reworking the welcome email. Now it’s time to tackle the rest of them. If you followed my advice of signing up for your own list with a separate email account, you can edit and work through them as...
by Heidi Richards Mooney | Nov 12, 2017 | BLOG, Email Marketing
Today it’s time to rework the welcome email. I have yet to come across one that couldn’t use some improvement. More often than not, we write it up quickly during the process of setting up our list and then never look at it again. That’s really a shame, because it is...
by Heidi Richards Mooney | Nov 10, 2017 | BLOG, Email Marketing, Information Products
Yesterday we spent a lot of time on the lead magnet. I’m sure you have some great plans for the future, and maybe even started to tweak your existing offer or creating something new and awesome from scratch. Today it’s time to tackle another important piece of the...
by Heidi Richards Mooney | Nov 8, 2017 | BLOG, Lead Generation
Are you ready to audit your list and find out what’s working, what isn’t, and where there’s room for improvement? If you ask me, it’s one of the most productive and rewarding tasks you can tackle this week. It all starts by taking a closer look...
